Skip to content

Young Americans preparing for potential disaster by 2024

A generation of young Americans affected by the blockade and fearful of war “who realized how fragile our systems are” recorded the highest percentages of “doomsday preparation” before 2024.

Although the percentages have cooled in part from last year's survey, data collected by continued to show that Millennials and Gen Z are leading the way for older generations to make some kind of purchase of emergency preparedness. According to their data, of the 29% of Americans who generally plan for future disasters, 39% and 40% of younger generations were taking such steps, respectively.

Speaking with Fox News Digital, millennial YouTuber Brekke Wagoner of the Sustainable Prepping channel said“I think for the first time, a lot of Millennials and Gen Zers are realizing how fragile our systems are.”

“We grew up in an age where technology has made it possible for us to have grocery stores that are always stocked and you can get anything from Amazon within 24 hours,” he continued. “Then, suddenly, the pandemic and some uncertainties in our national and international politics have made us rethink how all these systems are not as stable as we thought.”

Findings from found that in 2020, 58% of Millennials and 59% of Gen Zs had started shopping to prepare after the fact. The same was true for 45% of all Americans.

“In my work, I see younger people concerned about a repeat of a COVID-type event and the kinds of disruptions it can bring to daily life,” said the University of Illinois anthropology professor at South, Chad Huddleston, though drew a distinction between his shopping and what is widely considered “preparation.”

“I wouldn't classify this behavior as 'preparation' or 'doomsday preparation.' their identity based on adaptive behaviors,” he told Fox News Digital. “For the most part, it's not that, and in my work, I haven't seen younger people calling for the end of society or any kind of 'civil war'.”

Most Americans making preparedness purchases were said to be getting $146 worth of food and water, on average, while the next most common purchase was toilet paper followed by medical supplies, survival gear and money of squirrel

Addressing the concerns driving the purchases, Fortitude Collapse Preparedness and Fortitude Ranch CEO Drew Miller told the outlet, “I guess a lot of it is driven by concern for [a] possible civil war next year if the election goes badly, as many people think it will.”

“Our people have known for a long time that when there's a power grid failure or a real pandemic … that people won't go to work, there won't be food and they'll starve if you don't have it. preparations,” Miller added.

In addition to the growing sentiment driving the desire to be prepared, Patrick McCall, president of McCall Risk Group, discussed the market's response and the growing number of consumer options.

“The number of places I think were selling them [emergency preparedness] things or the number of sites that offered this kind of thing on the Internet were very few [in 2017]. “Obviously, then we got into COVID, which created its own dilemmas and its own kind of preparedness in a different kind of madness, as I would call it,” he expressed to Fox News Digital.

“I think a lot of these people belong to these social media groups where, you know, they might be scrolling one day, someone they follow or someone related to someone they follow said something about a disaster. coming, or they refer to this election coming up or some things that are going on overseas,” McCall continued. “And they seem to say, well, this person went out and bought this. It's kind of a jumping on the bandwagon kind of deal.”


Please help us! If you're sick of letting radical tech execs, bogus fact-checkers, tyrannical liberals, and the lying mainstream media have unprecedented power over your news, consider donating to BPR to help us fight back them. Now is the time. The truth has never been more critical!

Success! Thanks for donating. Please share BPR content to help fight lies.

Latest messages from Kevin Haggerty (see everything)

We have zero tolerance for comments that contain violence, racism, profanity, profanity, doxing, or rude behavior. If a comment is spam, instead of replying to it, click the ∨ icon below and to the right of that comment. Thank you for engaging with us in a fruitful conversation.

JOIN OUR NEW COMMENT SYSTEM! We love hearing from our readers and invite you to join us for feedback and good conversation. If you've commented with us before, we'll need you to re-enter your email address for this. The public won't see it and we won't share it.


Leave a Reply

Your email address will not be published. Required fields are marked *