It’s no secret that Kim Kardashian promotes a lot of things. The woman is practically a walking billboard talking about all kinds of fashion, lifestyle and beauty products. But now, Kim has ventured into a whole new realm: medical services.
Kim is currently promoting this “glamorous” new type of MRI on her Instagram that uses no radiation and can supposedly save lives with its advanced disease detection. Kim ends the post by adding #NotAnAd, just to make it clear that she’s not being paid to endorse these MRIs.
However, despite the fact that he is not being paid to make these statements, there has been a lot of backlash, mainly from the medical community, with some experts saying that MRI scans can be incredibly sensitive and therefore they are more likely to spot things that may appear. abnormal but in reality they are not.
The Instagram post shows Kardashian posing with the Prenuvo magnetic resonance imaging (MRI) machine, a device that uses magnets and radio waves to take detailed images of the inside of the body. It is a common procedure for those with superficial problems that need a deep look.
The Prenuvo MRI, however, is an enhanced, private version of the procedure, which celebrities have apparently been taking as a preventative measure in hopes of catching any medical problems before other symptoms show up and their doctor sends them away. for an MRI. The only thing they ask is that you define the small sum of $2500; oh, and no, they won’t take insurance. Totally reasonable right?
Needless to say, it’s another luxury the regular working world can’t afford, and Kardashian’s weird promotion of the overpriced scan was quick to send Gen Zers into a frenzy in the comments. One user left a scathing critique of the tone-deaf post, saying: “Pretending to get cancer screenings at a time when people can’t afford their pharmacy meds is not Kim.”
If that wasn’t enough to make your eyes roll, it looks like getting an MRI can do more harm than good. Dr. Matthew Davenport, vice chair of the American College of Radiology’s Commission on Quality and Safety, told Insider that unnecessary diagnostic scans like this are a “terrible idea.” MRI scans are incredibly sensitive, so they’re more likely to pick up things that look abnormal but actually aren’t.
Patients may find themselves seeking more invasive and risky biopsy procedures to follow up on abnormalities, when there was nothing wrong in the first place. There’s also a huge lack of evidence on Prenuvo’s website to support claims that its overpriced diagnostic service can detect and prevent anything before symptoms appear.
This is reminiscent of some peculiar “Michael Jackson” level activity that Kim is doing here…
It certainly recalls the instances when the former King of Pop approved of his unusual hyperbaric chamber. Another peculiar medical extravaganza with no established benefits that the public does not have the means to access.
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