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Elon Musk changes Twitter name to ‘X’, replacing iconic | bird logo

Twitter owner Elon Musk officially changed the company’s famous bird logo to an “X” on Monday as part of a rebranding he announced on social media over the weekend.

Musk, who acquired the platform for $44 billion late last year, wrote in a post on Sunday that the company would soon “say goodbye to the Twitter brand and, gradually, to all the birds.” As of Monday, the domain directs users to Twitter’s homepage, although also remains live. The branding on the mobile app still hasn’t changed for many users.

Twitter’s transition to X reflects Musk’s vision to turn the platform into what he has called an “everything app.” Twitter CEO Linda Yaccarino wrote in a post Sunday that X will be “focused on audio, video, messaging, payments/banking.” He added that the platform will also work with artificial intelligence.


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