There are plenty of obese women that Dove could have chosen as the poster child for its campaign to end “body size discrimination,” but as if Bud Light never happened, it chose one of Black’s most polarizing black activists Lives Matter (BLM). ) movement: a woman who was happy to destroy the life of a white student at the University of Virginia (UVA) over a “misheard” statement.
How BizPac Review reported, in 2020, then-fellow UVA student Zyahna Bryant accused Morgan Bettinger to anyone who would listen of telling a dump truck driver that he was shielding BLM protesters with his vehicle next that they would make “good speed bumps”.
What Bettinger actually said was, “It’s a good thing you’re here, because otherwise these people would have been speeding.”
Bettinger’s comment, he later argued, was meant to thank the driver “for protecting the protesters, many of whom were sitting in the middle of the often-busy East High Street,” according to Reason magazine, which explained the history
BLM activist thrives after ruining white student’s life over ‘misheard’ comment. https://t.co/rpZL2RpTaa pic.twitter.com/CKThsgWk2u
— BizPac Review (@BIZPACReview) May 2, 2023
“Woman in this truck walked up to protesters in #Charlottesville and told us we were going to do ‘good speed bumps,'” Bryant wrote on what was then known as Twitter. “Then he called the police and started crying saying we were attacking him.”
Bettinger noticed, and Bryant began a campaign “to send mass complaints to school administrators demanding [her] expulsion”.
“Email these UVA deans now to demand that Morgan face the consequences of his actions and that UVA stop graduating racists,” he tweeted.
Bryant also filed a complaint with UVA’s University Judicial Committee (UJC), which “found [Bettinger] guilty and sentenced her to suspended expulsion, meaning she was allowed to stay in school, but with a large mark on her record and the threat of expulsion hanging over her head if she was doing something else,” BizPac Review reported. “She was also fined several times.”
A student-led investigation found no proof of Bryant’s claims, and the activist later — long after Bettinger’s life was hurt — admitted she was no longer sure whether she had heard Bettinger say the that he had thought he had said.
Now, Bryant is being rewarded for her destructive, some would say “racist” attack on Bettinger with a corporate paid partnership with Dove.
Bryant announced the deal last week Instagram.
“#DovePartner Fat release is something we should all be talking about!” she wrote “#DovePartner Fat Liberation is something we should all be talking about! Tell us what Fat Liberation means to you by using the hashtag #sizefreedom and tagging @dove to share your story.
“My belief is that we should center the voices and experiences of the most marginalized people and communities at all times,” he said in the accompanying video.
Back to X, conservative consumers are understandably furious.
Zyahna Bryant ruined a white girl’s life over a non-existent comment
Dove just made a brand partnership with her to support “fat release” pic.twitter.com/7mgaOuXQco
— End Wokeness (@EndWokeness) September 14, 2023
“I think Dove is the new Bud Light,” wrote one user, referring to the billions of dollars Anheuser-Busch lost to boycotts after partnering with transgender activist Dylan Mulvaney.
“Switching my brand of soap,” said another.
“The only thing Dove should do with her soap when it comes to a liar who happily ruins other people’s lives is wash her mouth out with it,” declared a third. “Wake up salespeople are idiots.”
I think Dove is the new Bud Light.
— Voter Sanctimonious (MAGA) (@truthseekertom1) September 14, 2023
Changing my brand of soap.
— Rose (@roseone18552855) September 14, 2023
All Dove should do with their soap when it comes to a liar who happily ruins other people’s lives is wash his mouth out.
Woke marketers are idiots.
I hope Zyahna Bryant’s victim reports her and goes after this dirty $ she is getting from Dove.#ZyahnaBryant https://t.co/uyIDOXfr0J— ZeldaInVegas (@ZeldaVegas) September 14, 2023
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