Vice President Kamala Harris made a splash when she launched her TikTok account this week, but it still wasn't enough to shake former President Donald Trump's significant hold on the platform.
Harris launched her TikTok account on Thursday, which has now garnered more than 2 million followers in just 24 hours and more than 6.3 million likes on her profile. Although the numbers are considerable, Trump's The social media presence significantly outstrips Harris, with more than 9 million followers and nearly 24 million likes on her profile since launching her TikTok debut on June 1.
@kamalaharrisI thought it was time to join!♬ original sound – Kamala Harris
“Well I heard I've been on the For You page so I thought I'd go there myself,” Harris said in her first TikTok post. Harris' page also features her cameo on the hit TV show “by RuPaul Drag Race,” where he stopped in the “workroom.”
Since Harris became the presumptive Democratic nominee, her campaign has become the focus of many trends related to Gen Z, such as the “summer of the snotty girl,” referring to Charlie XCX's new album “brat”.
The official endorsement comes from XCX's account at X, where he said “Kamala IS brat.” Harris has since gone so far as to change his campaign account to X to mimic him Mark from XCX's album, showing an effort to lean into the trend.
kamala IS a brat
— Charli (@charli_xcx) July 22, 2024
Harris' campaign bio on X, which says “add context,” is also a reference to an oft-memorized speech that drew laughs during a White House swearing-in in May 2023. ceremony of the commissioners of the White House initiative on advancing educational equity, excellence and economic opportunity for Hispanics.
The statement left many viewers confused, prompting a flurry of tongue-in-cheek memes and online trends that clipped, quoted and mocked the presidential hopeful.
“Part of the extent of the work that you will do is, yes, focused on our young leaders and our young people, but understanding that we also need to be clear about the needs of their parents and their grandparents and their teachers and their communities. because none of us just live in a silo,” Harris said during the ceremony. “It's all in context.”
“I don't know what's wrong with you, young people. Think you just fell out of a coconut tree? Harris said during the ceremony. “You exist in the context of everything you live in and what happened before you.”
This statement quickly became an online meme, flooding social media with remixes and edits of the clip.
@temhota36 #charlixcx #brat #fyp #viral ♬ Apple – Charli xcx
Trump has amassed more than 9 million followers and more than 23 million likes and nearly half a million views in just five posts. Across Harris' four posts, he's racked up nearly 57 million views and just over 6 million likes.
In his first post alone, Trump got more than 165 million views, more than 9 million likes and almost 300,000 comments.
@realdonaldtrump Launching my @UFC TikTok ♬ Original sound: President Donald J Trump
Although Trump's social media presence on TikTok has surpassed Harris's, the media has dismissed her social media debut and trending.
Politician praised Harris' campaign's focus on social media, noting that his videos are “largely powered by Gen Z,” which is a “critical bloc of voters who have been lukewarm to Biden.”
When it comes to Trump's social media presence, instead of focusing on the effectiveness of his campaign, outlets instead let his political record separate.
Many outlets have cut directly to the reviews, calling on Trump to join the platform given his previous calls to ban the app, even though the Biden-Harris administration signed a bill that potentially ban the platform completely.
The Harris and Trump campaigns did not immediately respond to a request for comment from the Daily Caller News Foundation.
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