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Did You Know Bud Light Went Woke 7 Years Ago with LGBT Ads? We Should Have Seen the Latest One Coming

Did You Know Bud Light Went Woke 7 Years Ago with LGBT Ads? We Should Have Seen the Latest One Coming

Bud Light has recently made headlines for its latest ad campaign featuring a fictional wedding between two women. The ad, titled “Wedding,” celebrates love and equality, and has received mixed reactions from audiences across the United States.

What many people may not know, however, is that Bud Light first went “woke” back in 2014 when it released a series of LGBT-themed ads for Pride Month. These ads, which featured Bud Light’s branding alongside rainbow-colored backgrounds and same-sex couples, were some of the first-ever advertisements to feature same-sex couples on mainstream TV.

The backlash to these ads was swift, with many conservative organizations calling for a boycott of Bud Light. The National Organization for Marriage, a socially conservative non-profit, released a statement condemning the ads, saying that they were part of a larger effort to “normalize homosexual behavior.”

Despite the backlash, Bud Light stood by its decision to release the ads, with Vice President of Marketing Rob McCarthy saying that the company was committed to “supporting all types of love.”

Fast forward seven years, and Bud Light is still pushing the boundaries with its latest ad campaign. The “Wedding” ad, which debuted during the Olympics, features two women getting married in a ceremony that is both touching and humorous. The ad has been praised by many for its portrayal of LGBT people in a positive light, but it has also faced criticism from some who believe that it is “pushing an agenda.”

Regardless of one’s personal views on the ad, it is clear that Bud Light has been a trailblazer in the advertising industry when it comes to LGBT representation. By featuring same-sex couples in advertising, Bud Light has helped to normalize LGBT relationships and has shown its commitment to inclusivity and diversity.

As societal attitudes towards LGBT people continue to evolve, it is likely that we will see more and more companies follow in Bud Light’s footsteps. While some may argue that companies should stay out of politics and social issues, the reality is that advertising has always been a reflection of society—and as society becomes more accepting of different types of love, it only makes sense for advertisers to follow suit.

In conclusion, while some may be surprised by Bud Light’s latest ad campaign, those who have been paying attention to the company’s actions over the past seven years should not be. Bud Light went “woke” long before it was trendy, and it has continued to lead the way when it comes to LGBT representation in advertising. Whether or not you agree with the company’s messaging, there is no denying that Bud Light has made a lasting impact on the advertising industry and on society as a whole.

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